Gómez-Selemeneva, D., Romero-Lamorú, I. and Solís Corvo, M. 1. Strategic design assessment of a hotel company through qualitative and quantitative indicators. Journal of Business, Universidad del Pacífico (Lima, Peru). 6, 1 (1), 17-29. DOI:https://doi.org/https://doi.org/10.21678/jb.2014.64.